In a world that’s bombarded by Social Media Experts, Blog posts about “maximising your ROI on Twitter” and meetings about your Facebook ‘strategy’, it’s so refreshingly wonderful to read someone who puts all that bullshit to one side, and gets to bones of why the internet is so fabulous … and what social media is actually all about.
Jess, my online friend from Something Changed is preparing for some social media presentations, and has put together some thoughts about why she loves the internet. It doesn’t contain statistics about how many 18-35 year olds use Facebook. It doesn’t tell you what your company ‘weblog’ strategy should be. And it doesn’t event contain the phrase ‘Web 2.0′.
Instead, it’s a celebration of the funny, mesmorizing, addictive, bizarre and ultimately the bonding experience that the web provides. Entitled, ‘Why I love the Internet‘, the post is a roller coaster ride, where she discusses ‘Six main categories of “opportunities for prosperity and pleasure” you can get online, including:
- Being fascinated, engrossed, delighted
- Research/Analyse/Fan
- Play/create/remix
- Express yourself/build identity/curate your personality
- Make friends/connect
- Have your say/Achieve Change
It’s worth checking out just on the strength of the links included. In fact, I recommend you click on every link. You’ll end up with a much better understanding of why the internet is the greatest medium – far better than any social media expert could ever explain.
Something Changed is a gem of a read, and something I look forward to reading. I suggest you head straight there if you haven’t done before.
