Ben-Rowe.com

Latest web copy for the new Freitag computer bags:

Leaving the office with a laptop case demonstrates:
«I’ve got work to do.» Stowing your notebook in an
new F76 LEO or F77 BEN says: «I’ve got things to do.»
It’s not the same.

The first is predictable: You finish that Excel-budget
at home. After brushing your teeth, you write a couple
of mails to subordinates (10.34pm looks good in the
header). And for the mail to your boss, you set the
alarm at 06.04am. In career fiction this means:
«A thought I had during my morning run.»

If an F76 or F77 wearer has «things to do», this is
unpredictable and downright dangerous: Maybe she’s
an influential blogger? Maybe tonight he’ll confirm
the boss as his facebook friend? Or she’s going to
pitch a revolutionary ecosocially sustainable business
model to the CEO?

These are the doubts and fears a dedicated FREITAG
computer bag can instil in business class.