Ben-Rowe.com

If you're any kind of geekster hipster, you would have visited http://thewildernessdowntown.com/. You know, that Arcade fire, HTML 5 thingy. It's a brilliant experimental ...

Let's face it. Twitter has become a marketing tool. Not just for brands, but for people. We all want more people to follow us. To ...

On a whim this evening, I went to register a ".ly" domain name.

Currently, the Libyan dot.ly extension is stuck. Stuck in the chasm ...

Another something to convince you that the iPad will be game changing. Check out this video that Penguin Books have put together. Amazing.

So I was looking for some nerdy stuff on the internet just the other day. PSD to Wordpress conversion services, if you must know.

So i mentioned it on Twitter:

Not long after, I received this @ reply:

OK ... so I don't know this person. They found me, I'm guessing, through some sort of automated twiitter search.

So sure. I checked out their website. Looks OK. So they're instantly in my ...

While it would be easy to pass judgement on the marketing folks at Virgin for this DM 101 blunder, you can’t help respect the quick turnaround (by big corporate standards) and Virgin’s trademark cheeky sense of humour...

... This does make me wonder, as veterans of email direct marketing, could Virgin have known about this possible outcome? To make such a big faux pas on Friday the 13th was, indeed, ...

If you have 5 minutes spare, I urge you to watch this vimeo classic, Ikea Heights.

A glorious mini soap-opera, all filmed within an Ikea store. It's really great.

But something like this is a huge, HUGE opportunity for IKEA. What if they sponsored it? Helped the writers pitch a whole series of it? Paid for its production? You'd have people talking about IKEA all over the place. It's a word ...

I moved my blog over to wordpress.org about a month ago now, with the eventual intention of creating my own theme. I'm planning to use this wordpress.org site and as more of a personal website, to show what I've been working on recently. And to use it as a contact point for freelance work.

I've been practicing my web design chops a lot lately. I've decided it's time ...

Yann Gourvennec's recent post about internet content covers  a lot of what I've been thinking on the subject lately. Although Yann does it in a more interesting, cohesive and pithy manner.

Entitled 6 steps to valuable Internet content, Yann has written more than just something to consider when formulating a content strategy. This article is exactly what your content strategy should be.

I'll summarise, but I highly recommend you read the ...

My good friend Scott from Haul.com.au nailed it this evening when he told me that "Stuff White People Like" is everyone's marketing strategy these days.

The famous blog (turned book) points it's satirical aim at the Urban White 'Hipster'. It's a terrific read if you haven't seen it before.

Ironically, so many of us businesses and marketers these days take aim at exactly the same group. The brands ...